Every wonder what different colours means? Did you know that colours can affect your choices and mood? While it might seem like a pile of myths, there is some real science behind it.
Colour psychology is actually a massive field of study. In the world of marketing and branding, colours are incredibly important. Different shades relay different messages to consumers, even if the people looking at advertisements don’t realise it.
When you go into any shop, restaurant, hotel, club, café or anywhere else where people spend money, you are entering into a constructed world. Even just going to a business office or visiting the doctor puts you into an environment where each colour was chosen for a reason.
Professionals select different colours to create different moods. From encouraging impulse purchases to making you eat more, colour matters!
Want to know which colour is best for your personality? Here’s a guide to what colours means.
Red is the colour of passion! Associated with fire and blood, this is one of the most powerful hues in the rainbow. From romantic red roses to flashing red emergency lights, this a colour that will get your heart racing.
A blend of red and yellow, orange has the heat and energy of red while also representing some of the happiness and joy of yellow. A versatile and attention getting colour, orange is the colour of traffic cones and sunshine.
Yellow is the colour of happiness. It is a bright and joyful shade that gets our attention. We often associate food with yellow (see how many companies use it in their branding!) and it’s a common taxi colour because it catches our eye.
We associate green with safety. It’s the colour of nature and many of our healthiest foods are green. It’s also the colour we associate with money. Got a job interview? Might want to go green! People connect the colour green with the idea of stability so a green shirt might subconsciously make your interviewer think you are punctual and reliable.
Blue is another shade associated with the earth and stability. The colour of the sea and sky, blue gives us a sense of trust. Simply looking at the colour blue makes people feel more relaxed. You might notice that a lot of hospitals have blue curtains and walls. That is because it makes patients feel more at ease when they able to stare at a plain blue space.
The colour of purity and cleanliness, white is the hue of all things fresh and safe. From minimalistic high tech products to old fashioned wedding dresses, white has a special place in our culture.
On the opposite end of the spectrum from white is black. Associated with power, elegance, and evil, this colour is a very mixed bag. We have things like black humour as well as black tie events, just showing the range this colour can represent.
A mix of red, yellow and black, the colour brown has a serious quality while also portraying earthiness and warmth. More light hearted than black, this is a colour of reliability that can also be seen as boring.
So, what about you? What’s your favourite colour?
Forget about boring black swimming suits! It is time to get under the sea and nautical inspired prints for the whole family. Whether you are at the beach or at pool, these playful chlorine resistant looks will transport you to a tropical oasis.
If you are ready to upgrade your old suit for a cool and comfortable new underwater themed wonder, you’ve come to the right place. Check out this quick rundown on the top new beach-themed suits.
Love aquariums? Why not carry one with you! The Zealous Aquamarine Women’s One Piece Swimsuit is a stunning aquamarine scene of the deep blue sea covered in a rich, colourful coral in every shade of the rainbow. This front lined swimsuit features supportive 20mm straps as well as a medium leg cut and a keyhole back for maximum freedom of movement.
One of our fave ladies looks of the year, the Disseny Sport Shiva One Piece Swimsuit is a real head turner. This gorgeous PBT and polyester blend chlorine resistant suit features a striking design of a woman in bold shades of indigo, mauve, and magenta.
For the little senoritas out there, check out the Rival Madison Girls One Piece Swimsuit. This 100% polyester resist suit features a Sorrento back style for a comfortable and secure fit. Prefer a two piece? You need to see the stunning rose and jet black tropical pattern of the Rival Madison Girls Sports Bikini.
If you have a toddler girl, you will flip for the Zoggs Sea Garden Tuille Toddler Girls One Piece Swimsuit. This Chlorine Resistant suit is made Hydrolife Fabric. Designed to last up to 200 hours in chlorinated pool water, this suit is as powerful as it is comfortable.
Make the competion green with envy in the emerald AMANZI Coralia Girls One Piece Swimsuit. Made from AMANZI Armor Chlorine Resistant Fabric with 100% Polyester Jade Coloured Lining, this suit features maximum 50+ UV protection, bar tack reinforcement, medium leg height, and placement print.
Ahoy, matey! Want a suit with a legendary sea monster in vibrant turquoise and salmon? Check out the AMANZI Sea Enemy Jammers for men and boys. Made from AMANZI Armor chlorine resistant fabric and an elasticated waistband with a hidden drawstring. Featuring maximum 50+ UV protection, these cool and practical shorts have it all.
Prefer a brief? You’ll love the Odeclas Vilco Trunks. One of the most fashionable looks we have seen in ages, these briefs are sure to be flying off the shelves. The Odeclas chlorine resistant briefs are made from a 53 % Polyester - 47 % PBT blend of quick drying fabric. These ultra durable briefs feature a high UV (UVF 50+) that’ll keep the colours looking vibrant for ages. Featuring a full black coloured lining, these trunks offer a comfortable 11 cm side length.
Got a little guy in swimming lessons? Check out the Speedo Shark Frenzy Toddler Boys Short Jammers. These adorable shorts are made with ENDURANCE fabric. Featuring a 16cm side length, an elasticated waist, and an internal drawcord, your new shorts will have a perfect fit for distraction-free swimming.
It’s ladies’ night and we’ve got some gorgeous prints that’ll make you want to move! Want to check out the greatest hits from around the globe? Here here’s a collection of bright, playful, dance inspired chlorine resistant swimwear that we adore.
Can’t go to the disco? Bring the disco to you with the Odeclas Simona One Piece Swimsuit! This rainbow disco ball inspired suit will have you making beautiful music in the water. Chlorine resistant and made from a 53% polyester - 47% PBT blend, these quick drying suits offer high UV (UPF 50+) protection that will keep it vibrant swim after swim. With a perfect fit body and long durability, this suit will have you dancing on air.
Love the 80s? Throwback rocker chicks will love the retro inspired Dolfin Razzle Winners One Piece Swimsuit. Constructed with 80% Nylon / 20% Lycra Xtralife Fabric, this fully lined suit features a keyhole back and a flawless design that allows for maximum freedom of movement.
Feeling spicy? Before you go out to dance the night away at a samba club, do a few laps around the pool in the striking Speedo Samba Women’s Sports Bikini. Made from ENDURANCE fabric, this suit features contrast front lined top as well as a contrast front lined bottom. With adjustable straps, a low leg, and an internal drawcord, you can swim comfortably for hours in this distraction-free suit.
Ready for festival season? You need to get the AMANZI Tribal Vibe Women’s One Piece Swimsuit. Made from AMANZI Armor chlorine resistant fabric with a maximum 50+ UV protection, this fab suit features 100% blue coloured polyester lining. With printed back and shoulder straps, bar tack reinforcement, medium leg height, and placement print, this is sure to be your new favourite suit.
Attention, pop princesses! You need the show stopping AMANZI Electro Pop Women’s Sports Bikini. Made from AMANZI Armor chlorine resistant fabric, this suit has a 100% polyester lining and maximum 50+ UV protection. Thanks to the medium leg height, hidden underbust drawstring, and hidden waist drawstring, this suit fits like a dream.
For the budding rock stars out there, there are tons of gorgeous suits for girls that’ll make you want to dance. One of the most popular looks of the year is the bold and bright Speedo Freestyle Girls One Piece Swimsuit. Made with ENDURANCE fabric, this contrast front and back lined suit features waterbased placement print and an embroidered centre logo.
Want a look that will stand out from the crowd? The extraordinary Zoggs Tribal Art Crossback Girls One Piece Swimsuit is perfect for loud and proud little ladies. This bright aqua design suit features lime and magenta accents with a bright hand drawn print. Made from Aqualast 100% chlorine resistant fabric with a lifetime guarantee, this suit features a full front lining and ultra comfortable fit.
Does your junior Olympian prefer a two piece? She will love the Disseny Sport Pompas Sports Bikini. Made with a high quality PBT and polyester, this beautiful chlorine resistant suit will make her the envy of the pool. With a bold royal purple and magenta background featuring aqua bubble accents, this suit is second to none!
On your mark, get set, go grab the latest and greatest Junior Powerskin STs! These FINA approved suits feature strong compression, top performing strong knitted fabric and an open back style that is perfect for racing. If your little one is ready for serious swimming, it’s time for an upgrade.
Help your little Jenny Thompson or Michael Phelps junior take their swimming game to the next level with a professional quality racing suit. Here are a few of the favourite FINA approved styles and looks of junior swim teams from around the globe.
The gold standard of racing suits, you will fall in love at first sight with the Arena Carbon Flex Cyan & Grey Kneelength. Gorgeous and practical, this impressive suit features a high tech Flex System, open back style, and biomechanically aligned seams that allow for a maximum range of movement. Constructed with new carbon technology, thermal bonding, and a water tight non-slip rubber seal around the legs, this suit is the ultimate in distraction-free swimming. If you are ready to invest in the best, look no further than this top of the line Arena suit.
Another favourite with the female fishes, the Speedo Fastskin Openback Girls Kneelength has got it all. This FINA Approved racing suit is made from Speedo Endurance+ Chlorine Resistant Fabric that has been designed with a perfect 53% Polyester and 47% PBT blend. Ideal for racing and swimming training sessions, this extremely durable racing suit features wide should straps, and an open back that guarantee a full range of movement so she can focus on her technique rather than her suit.
And what’s not to love about a classic black look? The FINA approved Agon Lethal Black Kneelength Racer offers good compression, an open back style, and drag reducing resin stripe technology. Sleek and practical, this is the kind of suit that she will never get tired of.
For the buoyant boys, you have got to check out the Arena Powerskin Carbon Air Jammers Blue. Easy to put on and made with ultra lightweight fabric, these crazy comfortable jammers are made with carbon bands and feature a sleek construction intelligent compression. These Carbon Air jammers might look like classic navy blue jammers but are actually a state-of-the-art suit that will have him flying through the water.
On the search for a trendy but practical style? Your little Mr. Mustachio will flip for The Agon Stache Jammers. On a bold ruby red background dotted with black moustaches, this FINA approved suit features the compression he needs to fly forward along with a top notch resin stripe tech that reduces drag.
Last but certainly not least, from a brand that we have loved for generations, the Speedo Fastskin High Waisted Boys Jammers are this year’s must-have boys suit. Bold and bright with a neon, retro-inspired geometric accent leg, you can’t go wrong with these FINA approved jammers. Made with Speedo Endurance+ chlorine resistant fabric in a blend of 53% Polyester / 47% PBT, these are one of the top jammers for racing and swim training.
When you are a swimmer, fog is a major issue. If things are getting hot and steamy with your goggles, it is time for a change! Here’s everything you need to know about why goggles fog up and what you can do about it.
Why Do My Goggles Fog Up?
In simple terms, your goggles will fog up when their lens are colder than the air surrounding them. Typically goggles get foggy because of warm and wet air as well as body heat.
If you have anti-fog goggles and they are still fogging up, it could be because of their age. Even great pairs of anti-fog goggles won’t last forever. If they are well-used, it is possible their anti-fog coating has worn away or that sweat, sunscreen or dirt has built up on the inside of the lens.
How to Take Care of Anti-Fog Goggles
Even the best anti-fog goggles can get damaged. It is really important to use a protective pouch or case to prevent scratches. Remember, anti-fog goggles use a coating and that coating can be scrapped off if you aren’t careful so be vigilant in protecting your goggles.
Chlorine and other chemicals in the pool can also wear down the anti-fog coating. Be sure to rinse your goggle with warm water. This will wash away any residue. Rather than rubbing at the lens, just leave it to air dry to avoid any damage.
How to Prevent Foggy Goggles
Whether or not you have anti-fog goggles, it is good to have quick and easy fog fixes to use when you are on the go. You can use anti-fog products on any type of lens in any goggles. Here are a few of our favourites anti-fog cleaning formulas and sprays.
The SBR SPORTS INC. FOGGIES wipes are a must-have. These anti-fog towelettes will defog your goggles and clean them at the same time. They will dry in just a few seconds and prevent foggy lens. Whether you are swimming, snowboarding, skiing, or diving, these wipes are incredibly useful. The little wipe packet weighs next to nothing so you can tuck it away anywhere. Even better, you can reuse them five to six times if stored in an airtight bag.
If you prefer a spray, you can get the same impressive two-in-one effect with the Zoggs Fogbuster Lens Cleaner. This lens cleaner and anti-fog solution is easy to use and will get your goggles sparking clean and fog-free.
A favourite brand amongst Olympic swimmers and other world class athletes, Arena is always at the top of their game. The Arena Antifog Goggle Spray is no exception. Just spritz some inside of your goggles and it’ll prevent them fog in even the most humid conditions. Perfect for goggles of all kinds, all you need to do is spray Arena Antifog Goggle Spray on your lens then wait five minute. Once the coating is dry, you are good to go for distraction-free swimming.
Who says knee length suits have to be boring? There are so many comfortable, modest coverage suits that’ll knock your socks off! If you are looking for a suit that is ideal for training, chlorine resistant, and comes in tons of vibrant and bright colours, you have come to the right place.
Here is a quick rundown on all of the latest and greatest knee length suits made by our favourite companies from around the globe. From trendy fashionista faves to beautiful and unique one pieces, these are the best of the best.
For a pop of colour, you will fall head over heels for the Speedo Sunrise Dye Leaderback Women’s Kneelength. With an accent featuring a swirly mix up of ginger orange, rose pink and dandelion yellow running up the leg, this suit is a gorgeous twist on a classic style.
Featuring thick straps that meet at a V-shape back, the Speedo Sunrise Dye Leaderback Women’s Kneelength gives you a full range of movement. Made from ENDURANCE fabric with a waterbased yardage print and a contrast front lined, this suit will have you flying through the water at top speeds.
Easily one of our favourite suits of the year, the AMANZI Bubbleyum Kneelength is a beautiful pick. This bubble gum fun look is made from Amanzi Conka chlorine resistant fabric. Designed with wide shoulder straps and back band while featuring a leg height approximately 5 cm above knee, this ultra comfortable suit is idea for training.
The saccharine sweet AMANZI Bubbleyum Kneelength features a maximum 50+ UV protection,
bar tack reinforcement, modest coverage, placement print and a pink gusset lining. If you are looking for something as gorgeous as it is practical, look no further.
For a classic look, we love the Dolfin Zip Front Navy Kneelength. This navy blue suit features a light blue accent stripe down the side along with a fab front zipper accent. With maximum coverage and ultimate comfort, this suit is ideal for training.
Made from fully lined 100% RELIANCE™ polyester, this suit features a shelf bra with removable cups and a locking zipper with a cover that allows for an easy on and off. With knee length coverage, modest coverage, and a full SPF 50+ coverage, this suit has literally got your back.
Ready to stop the show? You have got to check out the Arena Routes Women’s Kneelength. This bold sapphire, ginger orange, lime, magenta, and sapphire design is easily the most striking style of the year. This suit is perfect for those looking for maximum coverage in a training swimsuit.
The Arena Routes Women’s Kneelength is made from front lined 54% Polyester / 46% Polyester PBT
Max Life® Fabric that will stand up to even the most intense training session.
Attention, fashionistas! You will fall head over heels in love with the Arena Odense Women’s Kneelength. Made from 54% Polyester / 46% Polyester PBT Max Life® Fabric, this awesome suit is front lined and features a medium leg cut. With a gorgeous graffiti background on an accelerate back design, this knockout knee length has it all.
One of the most well known and beloved swimwear brands in the world, the Arena Swimwear Company is a top pick for professional swimmers from around the planet. Producing some of the greatest swimwear and training essentials, Arena also makes some of the best goggles you’ll ever try. If your little one is searching for the perfect pair of goggles, you have come to the right place!
Goggles are an essential tool for swimmers. If your nipper is just starting to learn how to swim, goggles are incredibly important. The new Arena Juniors Goggles let your little swimmer fly through the water at top speeds without every being distracted by leaks or fog.
Why waste your time with cheap goggles that will make it impossible for your child to focus on improving their technique? Give your future gold medal winner everything that they need to become a great swimmer.
Ready to grab the latest and greatest Arena Juniors Googles? We adore the Arena Cruiser Juniors Goggles, Arena Tracks Juniors Goggles and Arena Spider Juniors Googles. Here’s why!
Arena Cruiser Juniors Goggles
The Arena Cruiser Juniors Goggles feature ultra-comfortable soft lenses with UV protection. These goggles have an adjustable nose bridge so you can get a flawless fit for your face. With a split silicone strap, these goggles are will provide hours of distraction free swimming. And forget about foggy lenses! These goggles feature an anti-fog technology that will keep your vision clear.
Ready to grab a pair for your junior swim champ? Go for a classic look with the Arena Cruiser Juniors Clear & Blue Tinted Goggles. Want something with a little more flair? Your little girl will flip when she sees the Arena Cruiser Juniors Clear & Fuchsia Tinted Goggles.
Arena Spider Juniors Goggles
With a hydrodynamic profile, these silicone multi-density goggles are incredibly comfortable. The single strap of the Arena Spider Juniors Googles offers easy adjustment thanks to the handy back clip while the self adjusting nose bridge will ensure that these goggles fit like a glove. Of course, featuring UV protection and an anti-fog lens coating, these goggles are perfect for swimming anywhere, anytime.
Available with both clear lens for indoor swimming or mirrored lens for days out in the sea, Arena has the perfect pair for your junior swimmer. Why not pick up a pair of the Arena Spider Juniors Black, White & Clear Lens Goggles or the Arena Spider Juniors White & Fuchsia Mirrored Goggles.
Arena Tracks Juniors Goggles
Featuring low profile mirrored lenses with an anti-fog treatment, the Arena Tracks Juniors Goggles with UV protection are ideal for even the longest training sessions. With a secure fit designed specifically for fast paced racing sessions, the hydrodynamic racing Arena goggles feature a high grade silicone dual strap with RFA adjustment.
Get a pair of race ready goggles for your junior swim champ! We love the Arena Tracks Junior Blue, Yellow & Revo Mirrored Goggles and the Arena Tracks Juniors Silver, Black & Fluro Mirrored Goggles.
When you are a swimmer, towels are critical! If you are on the search for your new favourite towel, look no further. Why not show your love for the awesome Arena brand with a classic logo design towel? With their latest collection of towels, Arena has outdone themselves. With bright and bold options alongside classic looks, you can grab your new towel in your favourite colour.
Why choose Arena?
Founded back in 1973 by the son of the Adidas founder, the Arena brand is one of the biggest names around the pool. Winner of the prestigious 50 Best Inventions of the Year, Arena is one of the most innovative swim wear companies in the world.
This ground-breaking companies strives to get every single person in the water and provide them every training tool and piece of gear that they need to go from their first swim lessons and on to the path to the Olympic gold. Of course, every list of essentials includes one of the swimmers’ most important tools: lovely, lush and absorbent towels!
Ready to check out the latest and greatest new towels from the Arena Water Instinct swim wear company? Here are a few of the top options from Arena.
Large Towels from the Arena Towel Collection
One of our favourite picks from the Arena Towel Collection is the Arena Handy Towel. Great for post-workout showers at the gym, relaxing at the beach or drying off after a swim training session at the pool, the ultra-absorbent Arena Handy Towel is a must-have.
Forget about those tiny microfiber towels that don’t absorb anything! Go for the classic standard of a 100% cotton towel. They will have you dried off and ready to take on the world in no time.
Perfectly sized at 100 cm x 150 cm, the Arena Handy towel is perfect for wrapping up and staying warm after a nice long swim. Ready for to buy your new favourite towel? Check out the bold and beautiful Arena Freesia & Sea Blue Handy Towel or go for the classic Arena Navy & Grey Handy Towel.
Small Towels from the Arena Towel Collection
On the search for a smaller towel for quick dry offs? Check out the Arena Hiccup Towel. Made from 100% cotton, this is a durable and absorbent towel that is perfect for everyday use.
Sized at 100 cm x 80 cm, the super absorbent and soft Arena Hiccup Towel is ideally sized for keeping in your workout bag every day.
So, future swimming legend, ditch that ratty old towel that has seen a few too many training sessions and treat yourself to a soft and absorbent new towel from the impressive new Arena Towel Collection. As one of the most legendary names in the world of swimming, you know this is a brand that you can trust! The only question left now is: what colour are you going to get?
Have you been searching for a bag that can keep up with your busy lifestyle? For a backpack that can carry everything that you need for long days out and daily training sessions, you need the Arena Fastpack 2.1 or the Arena Spiky 2.
For an ultra-practical design with a modern streamlined style, you’ll love the Arena Spiky 2 Backpack. Available in a range of colours with a contrasting logo and zips, this is the perfect everyday bag for every style.
The Arena Spiky 2 Backpack has been designed specially for swimmers. An easy way to transport all of your gear and equipment to and from training, this bag is perfect for keeping your hands free for an easy commute.
The Arena Spiky 2 Backpack features adjustable padded straps as well as a padded back panel so you can stay cool and comfortable all day long. With a special spot to store your shoes and a drink holder, this is the kind of bag that you can use all day long without ever digging around or struggling to make space.
Measuring 35 cm x 23 cm x 49 cm, the Arena Spiky 2 Backpack has a large main storage compartment, two pockets in front, a secure back pocket, two zip-up pockets at the side and a mesh pocket. Each section has a double zip fastening and the ventilated compartments have mesh inserts so this bag is perfect for carrying damp gear. To keep smelly shoes segregated, the Spiky 2 Backpack has a shoe compartment at the bottom.
Another one of our favourite new bags of the year is the Arena Fastpack 2.1. Made for swimmers by swimmers, this bag was engineered for changing rooms. In fact, the Fastpack 2.1 has been designed to hang up in your locker and be used as a cupboard before and after training.
With a heavy duty shoe pocket and moisture control ventilation, this bag is an athlete’s dream. It’s big enough to haul everything you need for the day. You can even fit your kickboard inside and have room to spare! It’s also padded and spacious enough to carry your laptop around. With a double level compartment in the front, two side mesh pockets and an easy to access small top compartment, it’s easy to carry all of your gear and stay organised.
The Arena Fastpack 2.1 measures 40 cm x 30 cm x 55 cm and has a 45 litre volume capacity. With a new and improved strap construction in the harness strap system, two side webbing loops, and a carabineer hook, Arena has truly thought of everything when creating this bag. Thanks to the padded mesh straps and back panel, you can comfortably wear the Arena Fastpack 2.1 for hours.
Want one of these impressive bags for yourself? We love the Arena Fastpack 2.1 Black, Fuchsia & White Backpack, Arena Fastpack 2.1 Royal, Yellow & White Backpack and the Arena Fastpack 2.1 Dark Grey, Lime & White Backpack.
Have you started using drag shorts yet? If you are still swimming in your plain out swim gear for every training session, you are going to get left behind! If you want to be at the top of your game, you need to drag shorts and there is no better option out there than the impressive Arena Square Cut Drag Shorts for men and women.
These top grade shorts are specially designed to increase the level of water resistance as you move through the water. By making it harder to get to the other side of the pool, you will build up your stamina and get stronger ever time you slip on your Arena Drag Shorts.
If you are looking to develop your shoulders, neck, chest and biceps while increasing your speed, you need a pair of drag shorts. One of the greatest perk of drag shorts is that you can get an intense workout in very little time. Since every movement is more difficult when you are wearing drag shorts, you wear out your body in less time. If you are always short on time- and who isn’t?- these shorts can slash your training time by pushing your body harder every minute in the pool.
How Drag Shorts Work
Made from several layers of mesh fabric, drag shorts work by creating additional layers of resistance so that you need to work harder with each movement. If you have never used drag shorts before, you’ll be amazed when you first try them out. They are remarkably comfortable so you can fly through the water with minimal distraction while maximising your every training session.
You can wear drag shorts on top of your normal swim gear. Whether you like to swim in a bikini, one piece, jammers or trunks, you can easily slide drag shorts over the top. The Arena Square Cut Drag Shorts for men and women have an adjustable waist so you can close them for a comfortable and secure fit.
The Arena drag shorts offer a good range of movement so you can do every bit of your normal training routine without feeling restricted. Basically you just slide them on, do your usual training session and walk out fitter!
Unlike most swim gear, drag shorts are unisex so it’s important to check out the sizing for the Arena Square Cut Drag Shorts. With a great range of styles and colours, it’s easy to find the perfect drag shorts for you. Before you buy, be sure to check out the handy sizing guide to make sure you’ll get a flawless fit that will slow you down just the right amount.
Our favourite drag shorts of the year are the 100% Polyester Arena Square Cut Black Drag Shorts and the Arena Square Cut Fuchsia Drag Shorts. Featuring a low waist, these shorts have a comfortable fit that you can easily slide on daily. Made from top grade Arena chlorine resistant fabric, the Arena Square Cut Drag Shorts are built to last through training session after training session.