13May/130

New Procedure for Returning your Arena Carbon Pro Racing Suit

Updated 13th May 2013 - Swimmer.com.au

Arena Powerskin Carbon Pro

In light of the recent evolutions after the publication of the news on Carbon Pro, the Arena Group have decided to make some adjustments in the policy for replacements to customers, with the key objective of expanding the potential remedies offered to customers and to minimize the inconveniences created through the replacement of the suit.

The key points are the following:

  1. Arena wants all world-wide requests of replacement to be managed through the dedicated website: http://support.arenapowerskin.com/
  2. All swimsuits will be replaced, even without a proof of purchase. The only requirement is that the swimsuit must be in good conditions (= not broken) and that it shall be shipped back to arena
  3. A solution for customers with urgent need of replacement has been introduced
  4. Arena will manage through DHL both the collection of the old suit directly from the customers and the delivery of the new suit.
  5. The old swimsuit does not have to be shipped back immediately by the customer, but only when the new one will be ready to be shipped. That’s very important as almost all Federation are officially establishing allowance periods in which the Carbon Pro can still be used in national events.

Here below the detailed description of all the steps of the replacement procedure:

  • Customers have to go on the Arena website: http://support.arenapowerskin.com/
  • The system will ask demographics info, which will be useful for the following steps of the procedure (name, nationality, address, …)
  • The customer has to confirm that:
    • They own a Carbon Pro
    • The suit is in good conditions (not broken)
  • The system will propose to the customer 2 options for the replacement:
    • OPTION A: Replacement with a new Carbon Pro MK 2: the replacement will take at least 8 weeks or more, particularly depending on the location of the customer, so this option will be good only if the customer can wait for his replacement
    • OPTION B: Immediate replacement with Revo+ and Voucher for purchasing a new Carbon Pro MK 2 at reduced price: that’s the best option for customers who want a quicker solution for the replacement (in this case the replacement can be completed in about 2 weeks)

If the customer chooses OPTION 1 (replacement with a new Carbon Pro MK 2):

  • Arena will ask them to keep the suit (and ideally continue using it) until Arena advises that the new one is ready
  • Once the new suit will be ready, the system will send them an email and we’ll advise the local DHL to contact the customer for the collection of the old suit
  • DHL will organize the pick-up directly at the customer’s provided address and ship the old suit directly to Arena
  • The old suit will be controlled in the Arena warehouse by a dedicated team
  • The replacement will be approved (unless the suit is broken)
  • Arena will ship the new suit through DHL directly to the consumer

If the customer chooses OPTION 2 (replacement with R-evo+ and voucher):

  • Arena will advise the local DHL to contact the customer for the collection of the old suit
  • DHL will organize the pick-up directly at the customer’s house and ship the old suit directly to Arena
  • The old suit will be controlled in the Arena warehouse by a dedicated team
  •  The replacement will be approved (unless the suit is broken)
  • Arena will ship the R-evo+ through DHL the directly to the customer
  • Arena will send an email with a voucher with a list of selected retailers (SWIMMER.COM.AU is a Selected Retailer for Australia)
  • The voucher will guarantee a 35% discount (off the recommend price in each market) for purchasing a new Carbon Pro MK 2
  • The voucher must be used by 31/12/2013 and it can be spent in one of the “selected retailers” in each country (SWIMMER.COM.AU is a Selected Retailer for Australia)

The above procedure will be applied world-wide.

If you have any questions or need assistance in returning your Arena Carbon Pro Racing Suit please contact us at info@swimmer.com.au and our staff will be happy to assist you.

13May/130

Arena Responds to Carbon Pro Replacement Requests

Arena is responding to numerous consumer queries and requests following its announcement to replace three models of the first-generation POWERSKIN Carbon-Pro swimsuit range with the new Mark 2 version.

The company has expressed profound apologies to all consumers for the inconvenience caused by arena's decision to waive approval codes on the old model Carbon-Pro. It added further that it is doing everything in its power to rectify the situation as quickly as possible, and to minimize the impact of the switchover.

In a number of countries – among them USA, Great Britain, Germany, Italy, Hungary, Sweden, Norway, Ireland and Austria, National swimming Federations have decided on or are considering a special dispensation allowing the first-generation POWERSKIN Carbon-Pro suits to be worn in national competitions during the transition period. The company has expressed its gratitude to those federations that have done so.

In acknowledging the inconvenience caused and considering all consumer responses and suggestions, Arena has also decided to upgrade the list of remedial offers to those in possession of one of the suits concerned. All consumers owning a POWERSKIN Carbon-Pro suit carrying the old approval codes will have the option to get their suits replaced with an equivalent Mark 2, even if they don’t have any proof of purchase.

“It was easy for us to make the right decision in the interest of the sport,” said Giuseppe Musciacchio, head of arena Brand Development. “We clearly see that anticipating all the consequences of our decision, in the very short time we had, is somehow more complex so we are ready to adapt our actions as we go. We live in a world where communication between brands and their consumers has become faster and more direct. We can hear what our consumers are asking us to do and we have to listen to them. In the end, they are the real owners of the brand.”

As the company embarks on the significant task of replacing the three models concerned, it has appealed for patience as it works through the process. While every effort will be made to expedite the replacement, arena anticipates that it may take some time for some consumers to receive their Mark 2 product. In the interim, the firm is exploring avenues to assist those who have urgent needs for FINA-compliant suits. One such option will be to offer athletes other racing suits from the POWERSKIN range.

7May/13Off

New information on Arena Powerskin Carbon Pro compliance with FINA regulations

Arena Powerskin Carbon Pro

As of 7th of May 2013, the following Arena POWERSKIN Carbon-Pro models are not valid anymore for FINA sanctioned events:

  • Women’s full body open back (FINA approval code AR220993)
  • Women’s full body closed back (approval code AR220994)
  • Men’s jammer (approval code AR141364).

Arena is introducing a new version of the POWERSKIN Carbon-Pro (called Mark 2), which is available with immediate effect, with the following FINA approval codes:

  • Women's full body open back – Mark 2 (AR221039)
  • Women’s full body close back – Mark 2 (AR221028)
  • Men’s jammer – Mark 2 (AR141028)

If you are going to compete in a FINA sanctioned event and need details on how to get hold of the new POWERSKIN Carbon-Pro Mark 2 suits, click here to view the Arena FAQ (Frequently Asked Questions) section, or visit the POWERSKIN Carbon-Pro return page.

7May/13Off

Arena Waives FINA Approval on three models of Powerskin Carbon-Pro

Arena Powerskin Carbon Pro

IMPORTANT INFORMATION FOR SWIMMER.COM.AU CUSTOMERS WHO HAVE PURCHASED AN ARENA POWERSKIN CARBON-PRO RACE SUIT

Superior performance, quality products, transparency and ethical and fair business practices have been Arena’s key values since its inception forty years ago.

Consistent with these principles, all Arena products are designed and manufactured using the most innovative technologies and applying strict quality controls to ensure the highest consumer satisfaction for performance, quality and safety.

In February 2013, FINA, the international governing body for all aquatic sports, requested compliance information regarding one of the Arena POWERSKIN Carbon-Pro racing suits (woman full body open back – FINA approval code AR220993), purchased during routine testing.

Arena immediately launched an additional quality control investigation on a broad scale, showing that all raw materials used to manufacture all models in the POWERSKIN Carbon-Pro product family are fully compliant with FINA rules and regulations. Deeper checks suggested that a change in the manufacturing process, following a significant surge of market demand, may have caused an unintended - and unexpected - reduction of the permeability to air of some of the racing suits produced between the end of 2012 and the beginning of 2013.

Only part of the production is affected by the anomaly, which has absolutely no impact either on the safety or on the performance of the products that are potentially non-compliant.

Nevertheless, as it would be impractical to test all POWERSKIN Carbon-Pro racing suits on the market, Arena wants to ensure that not even one non-compliant suit will be used in any FINA official competition.

Arena, therefore, advised FINA of its decision to withdraw the approval codes of concerned POWERSKIN Carbon-Pro models:

  • AR220993 – woman full body open back
  • AR220994 – woman full body closed back
  • AR141364 – man jammer

Consequently, as of May 7 onwards, all POWERSKIN Carbon-Pro suits to be used in FINA sanctioned events will have the following approval codes:

  • AR221039 – woman full body open back
  • AR221028 – woman full body closed back
  • AR141028 – man jammer

A complete list of all Arena racing suits approved by FINA can be found at fina.org.

Arena has already started delivering the new version of POWERSKIN Carbon-Pro suits (Mark 2) to Teams and Individual Swimmers, in view of forthcoming FINA events.

“Arena apologizes for any inconvenience – said Cristiano Portas, Arena CEO – but its commitment to fully comply with FINA rules and, more broadly, its commitment to fair competition in the world of swimming must be given the highest priority”.

6May/13Off

Swim and be Stylish

getthelookbanner2

A lot of people think you can’t be stylish in training swimwear. Contrary to popular belief, let me tell you those people are completely wrong! There is no reason why you can’t look amazing and train for a the race of the season at the same time! Summers not over until the sun stops shining so there's just enough time to get yourself a great looking swimsuit and accessories to match.

One Piece swimsuits are a great choice for swimmers who want to feel secure when training. I love the AMANZI Duchess one piece swimsuit as it has a very modern and busy print and almost looks like it should be a dress on a fashion week runway. The Duchess is made from AMANZI Armor which is a chlorine resistant fabric, meaning you can stay in the pool as long as you want the chlorine won’t ruin this gorgeous swimsuit.

Now you can't have a swimsuit without accessories. Due to the intricate design on the Amanzi Duchess swimsuit, the accessories should be somewhat simple, so they don’t take the attention away from the swimsuit. Personally I would go with the Finals Splice Red silicone swim cap. It's great for this look because it has the splice of red matching the swimsuit but doesn’t stand out too much.

This is why I also think the Arena Black Mesh Training Bag works well with the Duchess swimsuit. This versatile bag will hold all your swimming essentials, but will not take the eye off of your gorgeous Amanzi swimsuit! Plus, you can also leave it poolside with your wet swimming equipment. Now I know we don't want to take the attention away from the swimsuit but I just couldn't resist adding a little bling which is why I chose the Maru Pulse Mirror Gold goggles to go with this swimsuit. These goggles have gold mirror lenses that have UV protection and have anti-fog properties. They also have a very comfortable silicone suction seal to make sure they stay on when you’re diving.

Oh and one last thing. Don't forget to get yourself the Finals clear soft silicone ear puddy. They’ll fit your ears no matter what your ear shape and size as they are completely mouldable.

The outfit I have put together is ideal for girls and young women who want long lasting swimwear and equipment, but do not want to compromise on style. It is also great for lounging around after you’re done training! Just put on a cute little cover-up, grab a coconut water and relax by the pool. Well we all know that won't happen after a hard training session, but we can only dream!

Sasha

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19Dec/12Off

Arena Wins Eight Year Sponsorship with USA Swimming

Leading swimwear brand ARENA claims coveted sponsorship of U.S. National Team.

Global swimwear company Arena today announced that it has landed an eight-year sponsorship agreement with USA Swimming, the national governing body for the sport of swimming in the United States. The core feature of the new deal is Arena’s role as exclusive sponsor of the U.S. National Team, which includes the creation of new National Team uniforms. The sponsorship goes into effect in January 2013.

In addition to its role as sponsor of the U.S. National Team, Arena Swimwear will also be the exclusive title sponsor of USA Swimming’s annual Grand Prix Series, play a key supporting role in the USA Swimming Foundation and its Make a Splash water safety initiative, and enjoy worldwide merchandising rights for the USA Swimming brand.

Emily Seebohm Arena Sponsorsed Athlete

“Based on our international success over the past decade, it was time for us to target one of the most ambitious projects in our history – to be a leading player in the U.S., the most important market in the world of swimming,” said Arena CEO Cristiano Portas. “USA Swimming is an organization that excels both in and out of the pool and is a leader worldwide in advancing the sport. Today, we are immensely proud to partner with them, because we share their vision, passion, and determination.”

The new partnership signals Arena’s growing presence and commitment to the U.S. market and comes on the heels of the recent opening of its wholly-owned North American subsidiary in Portland, Oregon. In less than two years since re-entering the U.S. market, propelled by the groundbreaking technology found in its top-performing suits and the speed of innovation that is powering its surge worldwide, Arena Swimwear has now claimed a leading role in the racing category.

“It was clear from our first meeting with USA Swimming that we share the same values and devotion to making sure the sport of swimming continues to grow for generations to come,” said Vice President and General Manager of Arena North America, Tim McCool. “We are excited to work with them on multiple levels, from elite to grassroots, all to benefit and celebrate the sport year-round.”

American swimming is stronger than ever, and rapidly growing in popularity and participation. The strength of the sport in the U.S. is growing with a projected growth in membership after London 2012 of 10% or more, record attendance and TV ratings for the U.S. Olympic Trials, long-term TV and Internet partnerships, and all topped off by the highest medal production of any swimming country in the Olympic Games.

“Arena shares our vision of growing participation in the sport at the grassroots level and recognizing the top athletes in the country,” said USA Swimming Chief Marketing Officer Matt Farrell. “Exciting things are in store to grow the Grand Prix Series like never before with more support than ever for the top athletes.”

Arena’s commitment to the highest level of U.S. swimming builds upon the brand’s existing involvement in the nation’s swimming community. Arena is involved at numerous levels, from individual sponsorships of athletes including Rebecca Soni, Aaron Peirsol, Eric Shanteau, and Conor Dwyer, to strategic college sponsorships (including the 2011 and 2012 NCAA Men’s champions the Cal Bears), grassroots sponsorship of Swim America (an American Swimming Coaches Association (ASCA) program), and charitable initiatives including the Edith Sanford Breast Cancer Foundation and Eric Shanteau’s Swim For Your Life program.

“The fact that USA Swimming and Arena are joining forces creates an extremely powerful combination. I’ve been a member of the U.S. National Team, as well as a member of the Arena family, for several years and have a tremendous amount of respect for what both organizations stand for,” said six-time Olympic medalist Rebecca Soni. “This partnership will absolutely benefit the swimming community, both here in the U.S. and on a global level.”

In addition to being known for its dedication to the sport of swimming, Arena has long been associated with the cutting edge of swimming innovation. The brand’s latest product, the breakthrough POWERSKIN Carbon-Pro swimsuit, made a resounding statement at the 2012 Summer Games with hundreds of swimmers choosing to wear Arena. Swimmers at every level are now taking advantage of the game-changing technology that stood out in London, and Arena is being worn more and more in everyday practice and competition across the U.S.

This is the first time in its history that USA Swimming will partner with multiple swimwear brands – rather than one brand, as has been the case for the past three decades – in an effort to further grow the sport of swimming.

About Arena

Since 1973, Arena has created and marketed Waterwear products for competitive swimmers and swimming fans worldwide, and is universally recognized as one of the premium brands of high-quality swimwear and equipment. Over the last 40 years, the company has developed strong expertise in developing best-in-class products with particular focus on the pool segment, while also gradually expanding into leisure and beachwear.

Arena has commercial subsidiaries in Italy, France, Germany, and the U.S., and also operates through a global network of distributors and licensees. The Arena brand is present in 106 countries worldwide, of which 95 are directly managed by the Arena Group (five through commercial subsidiaries and 90 through distributors and licensees), while in the Far East (11 countries) the brand is owned and managed by the Descente Group.

The company’s ties to the world of sport and swimming in particular are reinforced through sponsoring activities at different levels, including governing bodies, national federations, athletes and clubs.

Arena is available in Australia from Online Sports Swimwear Shop www.swimmer.com.au

About USA Swimming

As the National Governing Body for the sport of swimming in the United States, USA Swimming is a 300,000-member service organization that promotes the culture of swimming by creating opportunities for swimmers and coaches of all backgrounds to participate and advance in the sport through clubs, events and education. Our membership is comprised of swimmers from the age group level to the Olympic Team, as well as coaches and volunteers. USA Swimming is responsible for selecting and training teams for international competition including the Olympic Games, and strives to serve the sport through its core objectives: Build the base, Promote the sport, Achieve competitive success.

13Dec/12Off

Arena Murales Summer Swimwear Collection

The fun has just begun with the all new Arena swimwear collection available at swimmer.com.au. We are so excited to bring you the new collection featuring a range of prints, from the fun Arena Carnival one piece to the retro graffiti Arena Murales swimwear print available in bikinis, one piece swimsuits, jammers and trunks.

Are you looking for a simple, solid coloured swimsuit with a bright, colourful twist? Then the Arena Carnival one piece swimsuit is just for you! Available in fuchsia and blue, this swimsuit features multi-coloured binding and a cute, bright and bubbly Arena logo that is sure to bring out your fun side. This one piece swimsuit is made from Waterfeel X-Life swimwear fabric, designed for comfort and versatility.

Feeling a little more on the wild side? Why not jump on in and make your mark on the world with the new Arena Murales print, available in martinica or yellow star colours. Are you in the need of an early summer morning training session pick up? Try out the Murales yellow star print featuring an array of fluoro colours that is sure to brighten up your day. Looking for something a little less bright and out there? Why not try the Murales Martinica swimsuits featuring cool pinks, purples and blues.

The Murales print is available in a range of swimsuit styles. The womens and girls one pieces, bikinis and mens trunks are available in martinica and yellow star. The mens and boys jammers are available in black or navy, featuring a splice of the yellow star or martinica print respectively, down each side of the leg.

Learning to swim has never been easier with the new Arena Learn to Swim Pads, available in Pink Octopus and Yellow Fish prints. With durable material, two air chambers, safety valves, a flat section under the arm allowing freedom of movement, these Learn to Swim Pads ensure your child will be safe, comfortable and stylish whilst learning to swim.

4Oct/12Off

Arena Features In Citizens Of The World Photoshoot

Arena's Marseille Photoshoot

We are excited to show off the Citizens Of The World 'The Warm Up' photo shoot, featuring Arena's Marseille Green Womens One Piece Swimsuit. The model rocked the pop-art inspired swimsuit, with the funky Arena print and vibrant colours exploding on the camera! Keep fit and fashionable in this great swimsuit is made from Arenas Waternity chlorine resistant swimwear fabric. The durable fabric is soft and easy-dry, excellent for training or recreational swimmers who want to look hot in the pool! The Marseille Green Womens One Piece Swimsuit is apart of the Arena Swimwear 2012 Summer Collection and is available at Swimmer.com.au!

Photo: hellocitizens.com/2012/08/22/warm-up-citizens-of-the-world-photoshoot-summer-swimwear

15Aug/12Off

NEW Paddle Training Aids

Paddle Training Aid

Swimmer.com.au is excited to be bringing to you the latest hand training aids with the new Speedo BioFUSE Finger Paddle and Arena Vortex Evolution Hand Paddle! These new paddles are designed with the latest technology for power training. The paddles help improve your stroke and upper body strength when training hard in the swimming pool.

The Speedo BioFUSE Finger Paddle has been engineered for maximum resistance in the water. With a stiff blade the BioFUSE Finger Paddle is moulded for optimum power transfer and comfort. The finger paddles ergonomically designed shape improves grips and reduces hand fatigue.

The Arena Vortex Evolution Hand Paddle offers maximum power with is hydrodynamic shape, reducing upper body strain and to build more strengt while training. The hand paddles tubular strap has multiple positions for a more comfortable and flexible fit.

These paddle training aids are great for improving your health, fitness, technique and performance in the water. Check them out now!

Speedo BioFUSE Finger Paddle Arena Vortex Evolution Hand Paddle

7Aug/12Off

Emily Seebohm featured in Womens Health Magazine

Emily SeebohmThe outstanding Olympic silver medalist Emily Seebohm has been featured in the July 2012 issue of Womens Health Magazine.

In the article Seebohm explains how to perfect the backstroke technique, "Keep your head back and hips up". Her simple advice will go a long way in helping you to improve your positioning in the water.

Emily is featured wearing the Arena Marseille Womens One Piece Swimsuit. The colourful pop-art inspired swimsuit comes in an array of vibrant colours and has a funky retro cartoon style design that will definitely turns heads poolside. This chlorine resistant swimsuit is made from Arenas Waternity chlorine resistant swimwear fabric that is made to last thanks to its extraordinary robustness and it is also very soft and easy-dry.  The Arena Marseille Womens One Piece Swimsuit is apart of the Arena Swimwear 2012 Summer Collection which is now available at Swimmer.com.au!